7 Reasons LinkedIn Is Your #1 Job Search Site

7 Reasons LinkedIn Is Your #1 Job Search Site

When used properly, LinkedIn can be a job-seekers best friend. With an optimized profile, you can send a broader message of your skills and achievement to gain an endless amount of connections. Making LinkedIn Your #1 Job Search Site.

However, LinkedIn profiles are not to be used as a copy and paste of your resume. Remember, this is a networking tool.  The aim is to showcase more than your resume can while still using mandatory keywords and SEO optimization

1. Make Your Headline Count

Your LinkedIn headline is your online brand. Along with the profile picture, the name and headline are what impact those who view the profile.  Keep that headline tidy and on-point to stand out from the crowd.  Consider how these 2 headlines sound:

“Marketer seeking next opportunity”

or

“Consumer Products Marketer Looking for Small Brand to Make Big”

No brainer, right? Make your headline count! 

2. Follow Your Target Companies

First off, if you haven’t already, create a list of ideal companies that align with your interests and skills.  Use this list as your go-to for snooping around LinkedIn with intent. 

Now, go follow those specific companies.

This way, you’ll hear about anything new they’ve got happening. from a new branch office opening to a new product release or possibly even a hiring push.

3. Broaden Your Network

If you haven’t been meticulous about inviting new networking contacts and old colleagues to join your LinkedIn network, get caught up now! You can download your address books from any webmail application or Outlook contacts.

Consider this, one new first-degree contact with 100 connections of their own can expand your first-second-and-third-degree network by tens of thousands of people.

That’s good at any point, but especially in a job search where you’re looking for as much visibility into your professional ecosystem as you can get.

4. Get That Intro!

If your first-degree connection knows someone you’d like to talk to, ask for an introduction.

Just browse to your target person’s LinkedIn profile, look for the blue link that says “Send a Message” and click on the arrow on the right of the link.  If you and your target person have a common connection, you’ll see a “Get an Introduction” pull-down menu. Easy Peasy Lemon Squeazy.

5. Find Your Hiring Manager

You can use the Advanced People Search to find hiring managers in most companies.  Click ‘Advanced’ next to the search bar at the top of the page. Then enter your target company name with the most likely title for your hiring manager as a second search term.

For instance, if you’re a Marketing person, your hiring manager could be Marketing Director or Marketing VP.  Use your instinct and search around a bit.  You’ll likely find the connection you need in no time!

 6. Your Network Is A Fountain of Wisdom

Go back to the Advanced Search page and conduct a search using just your target company’s name as a search term. Who in your network is connected to that company, and how? Those folks can do more than just make introductions. They can offer insight into the company and also who they may know directly.

Remember that a job search is not just about being noticed and making connections. It’s also about learning enough to decide whether a company can use your talents plus grow your skills.  A little research can show whether it’s worth your time to pursue opportunities with your target company.

7. Stay In It!

Patience and persistence are the names of the game now. It may take longer than you anticipated, or you could find the ideal fit quite quickly. Stay with it to step up to your next opportunity!

We want to see all or clients operating at top value when it comes to using LinkedIn for job search purposes. Whether you’re needing a Resume update, Cover Letter, Recruitment Services or LinkedIn Profile Optimization, our team at PWC has what you need.

Follow the link for a free resume review and consultation. https://calendly.com/powerwritersusa-ca

How to Maximize ROI on LinkedIn Profiles

linkedin

LinkedIn maintains the largest business professional social network and is the prime route recruiters travel to finding talent. However, from what we’ve seen, many clients need help to know how to maximize ROI on LinkedIn profiles.

Sure, it’s a quick and easy way to reconnect with a co-worker from way back when or an old college friend, but LinkedIn is also a powerful tool for lead generation, market research, and global networking.

To maximize ROI on LinkedIn Profiles, learn about LinkedIn’s little-known and advanced features to help you unlock its potential to the greatest extent possible.

Before you spend money on premium accounts or paid marketing.

Be specific on how you plan to use LinkedIn. For example, are you:

  • expanding your network,
  • promoting your business,
  • contributing to a discussion,
  • or publishing your own content specific to your expertise.

If you’re going to contribute, then put thought into the subject and truly contribute.  The same thing goes for expanding your network or promoting your business. 

To get more out of your LinkedIn account, the simplest thing you can do is to increase your participation and choose your focus. 

linkedin profile optimization resume update

For Owners Of B2B Companies

The keys to using LinkedIn as a tool for lead generation are establishing and developing a strong profile. Make sure your profile containing keywords and phrases. You want to draw leads to you and build up your list of connections and followers.

Your goal should be to convey a strong, professional image supportive of your brand identity. Show people what you have to offer, be confident. Own your voice!

The trick is to be authentic, share what matters to you and your company so the right following can find you.

All types of businesses can use LinkedIn as a lead-generation tool by mining competitor connections and searching for senior leaders and decision-makers at companies they are targeting,

Here are some facts and statistics about LinkedIn:

  • Total number of LinkedIn users: 645 million
  • Total number of LinkedIn business pages:  3 million
  • 88 of Fortune 100 companies use LinkedIn’s to search for job candidates
  • 97.3% of staffing professionals overall use LinkedIn as a recruiting tool
  • Profiles with professionals headshots receive 14x more views.
  • Profiles with 5+ skills listed get 17x more profile views.
  • Number of standard skills available to list on LinkedIn 50,000

So, how big is LinkedIn today?

Brenda Bernstein, author of How to Write a Killer LinkedIn Profile writes, “In 2011, 73% of all hires sourced from social media were sourced from LinkedIn as opposed to 20% from Facebook and 7% from Twitter.” 

Today, that number has reached over 90%.

Those are some hefty metrics!  So how optimized is your profile? 

We want to see all or clients operating at top value when it comes to LinkedIn. Whether you’re needing a Resume update, Cover Letter, Recruitment Services or LinkedIn optimization, our team at PWC has what you need.

Follow the link for a free resume review and consultation. https://calendly.com/powerwritersusa-ca



The Definition of Customer and User Experiences

User Experience (UX) is not the same as Customer Experience (CX).

For those nestled into the industries that nurture Customer Experience and User Experience, the definitions are second nature, however, for those of us outside the loop, the concepts aren’t as transparent.

We looked deeper and discovered what companies and employees are really doing to define the customer and user experience from beginning to end.

Beginning with the basics, we needed to understand the actual differences between User Experience and Customer Experience. In looking for common descriptions, we found this simple graphic from Uxpin

Definition of customer experience and user experience.

What Sectors are Affected?

  • Customer Service
  • Advertising
  • Brand Specialists
  • Product Strategists
  • Content Developers
  • Data Experts
  • Designers

Consider CX as the whole enchilada customer journey.

By definition, a good customer experience means that the individual’s experience during all points of contact matches the individual’s expectations.

In practice, Customer Experience is truly playing the long game. As a result, we need to think about the product or service’s interaction with customers over the entire duration of the relationship. 

We’re not only considering that first initial pull into the sales funnel but the long-range assembly of every point of contact moving forward.

CX and UX think big picture

Think of UX as the route to meet the exact needs of the customer, without fuss or bother.

cx and ux think ease of use and efficiency

User experience is a person’s emotions and attitudes about using your product or service, along with, all things practical, experiential and meaningful. Without a doubt, in order to achieve high-quality user experience, there must be a seamless merging of services including engineering, marketing, graphic and industrial design, alongside interface design.

UX is highly subjective to the individual customer or client. As an example, consider your own human-computer interactions and how the ownership of a product has affected your experience.

So how do these 2 complex roles tie into your career? Has your company or organization implemented more advanced strategies for the betterment of the client/customer experience?

If you’re considering career advancement, we highly recommend you get your resume in front of a professional resume writer who understands the job requirements for CX and UX careers. In other words, connect with us at PWU!

Our team is here to help with Resume Writing Services, Cover Letter Writing, LinkedIn Profile Updates, and Recruiter Resume Distribution.  Contact us for a free consultation and resume evaluation.

Reduce Work-Related Stress: Create A Self-Care Plan

Tight deadlines, budget cuts, economic change, interpersonal conflicts, and an overall lack of sleep is enough to make anyone overwhelmed with stress. And this list is only the tip of the iceberg.
Even though we have seen an increase in self-care campaigns in the past few years work stress is still a prevalent issue. However, this is not a surprising phenomenon considering we spend a large part of our lives at work. Our careers and the level of success we have within them often times dictate how we perform in other areas of our lives. At times it can be difficult to keep work-related stress where it belongs- in the office and so it goes home with us and there it continues to infiltrate our lives even further. So, with that being said wouldn’t it be better to have a preventive game plan for stress reduction/management?

The American Institute of Stress, says this about workplace stress:

Stress is a highly personalized phenomenon and can vary widely even in identical situations for different reasons. One survey showed that having to complete paperwork was more stressful for many police officers than the dangers associated with pursuing criminals. The severity of job stress depends on the magnitude of the demands that are being made and the individual’s sense of control or decision-making latitude he or she has in dealing with them. Scientific studies based on this model confirm that workers who perceive they are subjected to high demands but have little control are at increased risk for cardiovascular disease.


The American Institute of Stress. [Web log post]. Retrieved April 30, 2019, from https://www.stress.org/workplace-stress


As mentioned by the American Institute of Stress, the cause and effects of stress vary from person to person. Some individuals thrive when faced with high-pressure situations and work environments while others perform better under slower paced, less frenzied environments. It all hinges on the individual’s personality and work/learning style. Either way, having a toolbelt of stress-reducing tactics can only serve to promote a healthy life both in the office and at home.

Taking time for self-care is such an important element for reducing and managing our stress levels. So it’s a great place to start thinking about your stress management plan. What do you absolutely love to do? And we are not talking about work here, this has to be something non-work related that you can do for pure enjoyment. Read this article, “10 Tips to Help You De-Stress” for inspiration on implementing activities and an overall mindset towards self-care.

A stressed-out worker is an unhappy worker, and an unhappy worker is an unproductive worker. In fact, an estimated 1 million workers call in sick as a result of stress every day.

Uzialko, Adam C. [Web log post]. 3 Steps to Eliminate Workplace Stress. April 16, 2019. Retrieved April 30, 2019
https://www.businessnewsdaily.com/8129-stress-reduction-tips.html

In the article above the author breaks it down into three easy categories to help us focus our efforts on reducing workplace stress. 1. Identify the cause 2. Assess your communication habits 3.Do more for yourself.

Read the full article here.

Stress and how we cope varies from person to person. So what helps one person may not be helpful for another. No one else truly knows where your area’s of struggle may be in the work environment. This is why it is important to be proactive in your own self-care/stress management strategy.

It is a good idea to routinely take stock of your work day and see where there is room for improvement, not only in productivity but also in stress reduction/management techniques. Because let’s face it, our level of success depends greatly on our health. In order to continue performing well in our jobs, we need to ensure we are strong both physically and mentally so we can not only meet the demands of work life but exceed them.

Additional Reading:

https://www.forbes.com/2009/09/30/executive-job-stress-leadership-ceonetwork-ccl.html#668ee1e75faf

https://www.forbes.com/sites/jennagoudreau/2013/03/20/12-ways-to-eliminate-stress-at-work/#708a16aa7f29

https://www.business2community.com/strategy/8-proven-ways-to-overcome-work-stress-01267151

https://hbr.org/2018/08/you-know-you-need-more-sleep-heres-how-to-get-it?autocomplete=true


Power Writers Canada wants to know what you think of this, and other blog articles we post.  Your career change is unique and  PWC is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!

Talent Aquisition in 2019: Internal Promotions

According to an article found in Deloitte Insights, many companies in 2019 are placing more emphasis on hiring within their organization first. According to the writers hiring within has historically not been the route taken by most companies. However, due to the shortage of qualified recruits business’s are starting to see the value in gleaning talent from their existing employee pool. Of course, this is good business sense. Return on Investment for training current employees would be high because they already have a strong knowledge base of how the business operates.

Pros to promoting internally:

  • Your current employees know the culture of the company.
  • Save time and cost on hiring campaigns.
  • Provides an incentive for current company talent.


AS talent markets get tighter and the world becomes more connected, a major new trend has emerged from our research: the need to improve internal talent mobility to more effectively move people among jobs, projects, and geographies. This year, internal talent mobility has become a C-suite-level topic, with 76 percent of our survey respondents rating it important and 20 percent rating it one of their organization’s three most urgent issues.



Erica VoliniJeff SchwartzIndranil RoyMaren HauptmannYves Van Durme,Brad DennyJosh Bersin : Talent Mobility: Winning the war on the home front[Web log post]. Retrieved May 9, 2019, from
https://www2.deloitte.com/insights/us/en/focus/human-capital-trends/2019/internal-talent-mobility.html

This quote from Claudette Dunlap further highlights the shortage of available candidates. She places emphasis on the fact that there are more jobs available than there are people to fill them.

With more job openings than people to fill them, recruiters have a long road in 2019 to combat the effects of a tight labor market. Not only do recruiters need to overcome the lack of candidates to fill positions, but they will also need to find creative ways to overcome any skills gaps that exist. Finding ways to offer training or career development represents a significant opportunity for differentiation.

Claudette Dunlap, Director of National Sales at TempWorks Software

If you have the existing talent within your organization it makes complete sense to build on their existing skill set. Not only are you creating growth opportunity for your employees but you are also retaining employees during this tight labor market.


Power Writers Canada wants to know what you think of this, and other blog articles we post.  Your career change is unique and  PWC is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!

Productivity and Software-Does your Software aid or Hinder Your Efforts?

Are you are thinking about onboarding a software tool to help you with your work schedule and perhaps assist with streamlining your collaborative efforts with team members? If the answer is yes, let’s take a look at the pros and cons of using such software. Here are some things to consider before choosing. We know the story, we find a great software tool/app and we think it’s going to do wonders for our lives only to find out that 1. it is way too labor intensive to implement and maintain and 2. The most beneficial features of said software/app are only offered if you buy a subscription or in-app purchases.

Implementing software and or apps into your work life is often times an investment in money but also in your time. The time you need to research the various options and finally the time you spend on implementing your chosen software/app. With that being said you want to ensure you are happy with your decision. Not all products require you to purchase them. Some products offer free options and of course, it all depends on the needs of your business as well as user preferences.

Here is a list of productivity software and apps for your consideration.

  1. Zoho– Workplace: this product contains a suite of applications to help you plan, organize and collaborate with your team. They offer a “Forever Free Plan” for up to five users (5GB/user) or a “Pick a Plan as You Grow” which provides plans starting at $3/user. Zoho offers service options for finance, sales, marketing, email and project management to name a few. There is an additional cost for Zoho One licenses for all employees using the software starting at $30/month/user. You can get a free 15-day trial on the Professional Plan.
  2. Monday.com: this software is a great option for anyone who works best with visual presentations. The product designs a workflow plan that allows for color coding Their tagline says it all, “Easy, visual, intuitive“. The user gets to choose from 22 templates to customize. These templates are structured around things like daily task management, client management, team management to event scheduling. This product is a streamlined service offering the ability to plan, track and collaborate all within this one tool. Monday.com integrates with some other great tools as well some of which include but are not limited to Google Drive/Calendar, Slack, Dropbox, and Excel. Pricing for this software starts at $23/month for the basic plan and increases to $165/month for 25 users and so on. If you like the look of “post-it note”, color-coordinated visuals than you will like the style of this software in creating a visual workflow. You also get a free 14-day trial for this product.
  3. Quip: This software focuses on one place for all strategy, providing the opportunity for group chats right within the “hub” of your created “living documents“. The dashboard of this software has controls to the left side of the panel such as updates, folders, connected apps, and team member chats. The main body of the panel shows the folders that contain the “living documents”, which are all the projects/files you and your team members are working/collaborating on. This software feels very similar to the next product we will discuss, Google Docs. The pricing for Quip is $30/month for the first five team members and $10/month for each additional user. They promote a unique trial offer based on activity (usage), not time.
  4. Google Docs: This product is good for collaborating specifically on documents. However, it does offer some tools for team interaction through email, shared calendar, Hangouts and something they call “Currents“, a company-wide message posting center that enables team members to collaborate on projects and other team-relevant topics. Google Docs is more of a direct tool for collaboration on in-progress documents, It is not necessarily useful for creating a workflow system or schedule for you and your team members. Pricing for the G-Suite product starts at $6/user/month (Basic Plan) and goes to $25/user/month (Enterprise Plan) with a median option available for $12/user/month (Business Plan)

This list provides a starting point as you begin your product research for the best productivity software for your business needs. If you are more visually inclined monday.com would be a viable option for you. However, if you are simply looking for a way to streamline your collaborative efforts on document creation and editing than Google Docs can help you achieve this without taking too much space and time with additional components. It really boils down to personal preference when deciding what productivity software to go with. You may not have time constraints on this matter, but we are talking about productivity here so let’s face it time is money. The less time it takes us to fiddle with software implementation/setup the better. And of course, you need to enjoy the user experience of the software. You may like a streamlined presentation without a lot of visual noise to distract you, much like the layout of Quip, with its simple and straight dashboard of folders to click on.

Do you already use productivity software that you love? If so we would be interested in hearing what it is and why you think its a good product.


Power Writers Canada wants to know what you think of this, and other blog articles we post.  Your career change is unique and  PWC is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!

Cover Letters – Do I Need One?

You may be wondering if you need a cover letter to compliment your resume when applying for jobs. Are you asking yourself “What difference will it make or can it make?” Let’s discuss when you should send a cover letter and why.

Essentially we should be sending a cover letter along with our resumes to hiring managers unless they specifically say otherwise. Here are the two main reasons:

  1. You can speak directly to your specific qualifications and why these make you the best candidate for the job. Your cover letter allows you to tell employers “who you are” and align your experience and career with their business needs.
  2. The cover letter is used to send a targeted message specific to each job/career for which you are applying.

It is possible to find numerous examples of how to write a cover letter and what the best formatting options are. However, when you work with our professional resume writers you will get the benefit of experience, past client feedback, and current formatting to optimize the ROI. In addition, it can be a struggle to capture who you are on paper. This is why it helps to have a professional writer head the effort.

The window of opportunity to make a strong first impression can be a narrow one. This is especially true when the job market is flooded. The higher the volume of job seekers the more challenging it is to grab the attention of hiring managers. Once you have their attention your cover letter needs to be strong enough to hold it.

Knowing what to put in your cover letter is important, however, knowing what not to add is just as important. In a blog written by Joe Matar titled, 6 Things Your Cover Letter Should Never Say (But Probably Does)

The author talks about the need for your cover letter to be concise. The cover letter is your opportunity to fashion a direct message to the company. Joe Matar explains that saying “a skills and experience section” will not have as much impact compared to telling the story of your career and the value you bring. The same goes for this statement: “I want to work in this industry”. It does not show the employer your passion for their particular company. You want the hiring manager to know you are ready to invest yourself into the very specific needs of their business. Read more of what Joe Matar has to say on this here.

It is also important that you choose the appropriate letter type as well. For example your letter will read differently if you are applying for a specific job posting or you are simply inquiring about job opportunities within that particular company. Hiring managers should not be left guessing about your goals via the cover letter.

Before you start applying for jobs, be sure to invest time in creating a professional cover letter. Make the cover letter concise and direct. This document is an invaluable tool in ushering you through to the interview process in your job search. Use this opportunity to show future employers who you are, and why they need you on their team.


Power Writers Canada wants to know what you think of this, and other blog articles we post.  Your career change is unique and  PWC is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!


Tips for Speaking with Recruiters

Be prepared when the recruiters call.

Are you anticipating phone calls from job recruiters? If so, do you have questions about what to expect or how to prepare for these phone calls? Let’s take a look at some best practices for how to prepare for your conversation with a recruiter.

It is important to keep in mind that time is of the essence. Do not worry if the initial phone call is brief. In this blog post, from Kelly Mitchell: People. Technology. Service. they highlight six points to help keep you focused on the task at hand.

Some of the key points from their list are: Be straightforward about your experience. Emphasize your skills related specifically to the job description. Be prepared to talk about money. Be ready to explain the gaps in your resume. And probably the most important point is to be yourself.

As job seekers get excited about an opportunity, they can put a lot of pressure on themselves to be the perfect candidate for that job. They become less authentic in their communication and as a result, they lose their edge….When you take stock of your value as an employee, and you know your worth, you level the playing field in the interview, which gives you that winning edge and confidence…..Focus less on being the perfect person for the job and go into the interview ready to honestly communicate what makes you distinctive and to ask lots of questions to determine if the job is really the best next role for your career.” – Stefan Schneider



Here are a few additional points worth noting as you prepare to speak with recruiters. Read: How to Work With Executive Recruiters This process is meant to not only streamline your job search but it is also meant to help streamline a business’s hiring process. This post explains how you should be prepared to set boundaries about what you are willing to consider. For example, if you are not willing to relocate for work it is important to set that boundary at the start. It will save a lot of time and energy for everyone involved. With that being said, it is important to offer an explanation as to why you have your particular boundaries. This allows the recruiter a better understanding of what to focus on and what to remove as potential opportunities in your job search. This point below is particularly noteworthy and provides a good framework for preparing your questions:

Ask smart questions. If a recruiter approaches you about a career opportunity, show you’re job-search savvy by inquiring about the size of the employer, its culture, the competencies needed for the position and whether you’re the first candidate to be considered. Also request a copy of the job’s specifications. This will signal to the recruiter that you are somebody who understands the bigger picture and is digging deep to understand what the job is all about.
http://guides.wsj.com/careers/how-to-work-with-executive-recruiters/how-to-work-with-executive-recruiters/

Once you have had the call with the recruiter the communication does not end there. Even after they have set you up with an interview or two keep in touch. This will provide you the opportunity to discuss what went well with the interview and perhaps provide additional details to help target your job search efforts. Staying in touch with the recruiter will also ensure you do not miss out on new opportunities that may arise.

Additional Reading:

https://www.forbes.com/sites/lizryan/2017/03/14/heres-what-to-say-when-the-recruiter-calls/#6770daae1914

https://www.forbes.com/best-professional-recruiting-firms/#3a37f7f920b2

https://www.forbes.com/best-executive-recruiting-firms/#52a5e96529be


Power Writers Canada wants to know what you think of this, and other blog articles we post.  Your career change is unique and  PWC is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!

Working with a Professional Resume Writer

At Power Writers Canada, it is our job to help you stand out from the crowd. You may have wondered what you can expect from working with a professional Resume Writer. Or perhaps you have questioned the benefit of hiring a professional writer to help with your resume. In this article, we will discuss the benefits and outline what you can expect when working with us.

First of all, it is important to look at your resume as an investment in your future. This document is going to be your initial point of contact with potential employers and we want to position you for instant impact when your resume lands in front of the hiring manager or recruiter.

Today’s job search methods are a bit different than what they used to be. With the ever-increasing drive for companies to streamline their hiring process, new software has been created to funnel prospective job applicants through a series of algorithms. This process is known as ATS which is short for Applicant Tracking System. In an article in SearchHRSoftware.techtarget.com they define what ATS is and why it is so useful through the hiring process:

An applicant tracking system (ATS) is software that manages the recruiting and hiring process, including job postings and job applications. It organizes and makes searchable information about job seekers. As its name implies, an ATS tracks candidates through the hiring process. It helps scheduling, issues notification alerts and sends automated emails to candidates. But these systems are far more than organizers.


Applicant tracking system (ATS) [Web log post]. Retrieved March 25, 2019, from https://searchhrsoftware.techtarget.com/definition/applicant-tracking-system-ATS


PWC ensures that all resumes are written for ATS optimization. So you can rest assured that your resume makes it through all the rankings and algorithms and lands in front of the right people. To learn more about what ATS is and how it works read this helpful article found in, SearchHRSoftware.techtarget.com.


Another component of modern job searching is your LinkedIn Profile. Having a presence on LinkedIn keeps you dialed in to the job market. Think of your LinkedIn profile as your personal advertising page. It provides you with an online space to highlight your education, career goals, and achievements. PWC understands the importance of a LinkedIn profile which is why one of the services we provide is LinkedIn Profile Optimization. It is important to note that your resume and LinkedIn Profile are meant to compliment each other. So keeping your LinkedIn profile updated with the information from your resume will help give prospective employers the most accurate and current information on your career history and goals. Your profile not only keeps you current but it also helps you streamline your job search because LinkedIn helps filter jobs based on keywords found in your profile.


In her article on Forbes.com Robin Ryan talks mentions one of the many beneficial elements of a LinkedIn Profile. She speaks to having recommendations on your profile:
“Recommendations are pure gold as they live forever on the profile”. You can read the full article here.So you can see how your LinkedIn Profile becomes a virtual extension of your hard copy resume. They are not carbon copies of one another rather they are used to complement one another.


Here is an example from linkedjetpack.com on what a good recommendation should look like and how beneficial it is for “selling yourself” to prospective employers:


“I rarely come across real talents who stand out like Peter. I had the pleasure of working with Peter for three years at the Big Corp, collaborating on several project teams. Peter’s ability to handle multiple projects was unlike any I’ve seen before and made a dramatic increase in the productivity level of our company. No matter how tense a meeting, Peter made sure everyone left with a smile. As a team member or a leader, Peter earns my highest recommendation.”


You can see how having a number of recommendations such as this on LinkedIn could potentially boost your appeal and put you ahead of your competition. Taking your raw data to formulate a streamlined and unique resume along with an optimized LinkedIn Profile is just two of the ways you will benefit from working with our Professional Resume Writers.


It is not uncommon for some to struggle with the ability to articulate who and what they are. Some of us find it very difficult to explain ourselves to others in a way that best highlights our achievements. All the elements are there for a strong resume but we need help compiling it into a cohesive format. Once all this data is collected and we have all our educational achievements and career accomplishments in front of us it can seem daunting to try and pull it all together while keeping in mind formatting and algorithms. This is where relying on a professional writer becomes invaluable.


It is not always easy to know exactly where we should be focusing our attention and efforts when it comes to our careers let alone job searching. Hiring a resume writer will help bring clarity to the various elements of your resume. Whether you are thinking about a career change or are looking to position yourself for advancement within your current job PWC has the knowledge and experience to craft an eye-catching resume for you.
Every resume written by us is custom made for each individual. As mentioned before the resume is also optimized for ATS.


Power Writers Canada wants to know what you think of this, and other blog articles we post.  Your career change is unique and  PWC is here to help you along the way with Resume Writing Services, Cover Letter Writing, CV’s, LinkedIn Profiles Updates, and more.  Contact us now for a free consultation and resume evaluation!