Standing out in a Competitive Industry

Standing out in a Competitive Industry

When you’re applying for a job, standing out from the crowd is always a challenge. But, this tough task can suddenly seem insurmountable when you’re applying for an extremely competitive position. Have a read below for 5 actions that are helpful to you standing out in a competitive industry.

However, spending all of your time obsessing over the intense competition will only serve to make you feel more anxious and self-conscious—qualities that definitely won’t help you approach your job hunt and interviews with confidence. So, let go of that intimidation and instead focus on doing what you need to do to separate yourself from the pack.

But, how can you draw positive attention to yourself, when there are hundreds of other people applying to that exact same job? Here are five tips that are sure to help you stand out from that pile of other applicants.

1. Get Personal

Feeling like you’re submitting your materials into cyberspace is always frustrating—especially when you put so much time and effort into them. And, when you know that tons of other people are following that exact same process, it’s easy to feel like you’re in a long line just waiting to draw your number.

This is when making a personal connection can make a huge difference. What exactly does this mean? Start by seeing if you know anyone who currently works for that employer. Whether it’s an old friend or an acquaintance on LinkedIn, having someone who can hand-deliver your resume or put in a good word for you can really help to put your name at the top of the interview list.

If you can’t track down someone who can refer or recommend you, you should still make an effort to be as personal as possible in your application materials. Skip that generic “To Whom It May Concern” line (those letters typically find their way directly to the wastebasket!), and instead do some digging to see if you can find the name of the person you’d be working directly for—or even the hiring manager.

Knowing that you put in the legwork and research necessary to personally address your documents immediately portrays you as a dedicated and resourceful applicant. And, that reputation is sure to put you back at the top of the pile!

2. Improve Your Documents

A resume that’s riddled with typos and grammatical errors. A cover letter that contains the wrong company name. Yes, they’re all sure to make the hiring manager remember you—but not necessarily in a positive light.

It seems basic, but going through your resume and cover letter with a fine-tooth comb is absolutely necessary. Not only is this a best practice when applying for any sort of job, it’s also a surefire way to help you differentiate yourself from the crowd—you wouldn’t believe how much of your competition is immediately discounted, simply because their documents are sloppy.

Aside from just scanning for basic errors, now’s also a great time to polish your materials and make sure that they’re memorable and impactful. Ensure that you include quantifiable achievements in your resume that don’t only tell how great you are at what you do, but show it as well. Start your cover letter off with an engaging and captivating story, rather than that standard, “I’m writing in regards to…” line.

No, you don’t want to send a singing telegram or print your resume on hot pink paper. However, these more subtle tweaks and additions can really help you to be remembered—in a way that’s not eccentric and over-the-top.

3. Go Above and Beyond

I won’t deny that your resume and cover letter are extremely important documents for job search success. But, does that mean they’re absolutely the only things you need in order to land your dream job? Absolutely not.

You should never hesitate to go the extra mile, show some initiative, and share some other materials that a potential employer might care about. Go ahead and send them a link to your portfolio or personal blog. Anything that helps them to get a better sense of who you are as a candidate will benefit you!

You can even take things one step further by completing a sample specifically for that employer. Applying for a social media management position? Pull together a brief example of a social media strategy that you think could work for them. Want to be a data analyst? Share that amazing Excel spreadsheet you built—complicated macros and all. Showing that extra effort demonstrates how interested you are in the position. And, if they actually like the sample work you create? Well, then you’ve already got one foot in the door!

4. Polish Your Social Media Presence

Your work examples and official career documents will only take you so far. After all, employers pretty much expect that you’ll put your best foot forward when it comes to those materials. So, what will they do next? More than likely, hiring managers will look you up on social media.

Believe me, you don’t want to be remembered as the candidate who stars in that video for “Phi Sigma Rho’s Longest Keg Stand” or the applicant who writes scathing reviews of every single ex-boss on Facebook.

So, before even submitting your stuff, ensure you’ve taken the time to clean up your social media profiles. Bonus points for actually taking the time to polish and update your LinkedIn profile while you’re at it!

5. Follow Up

You know all of that intense competition we talked about? Well, it not only overwhelms you—it’s also pretty overwhelming to the hiring manager as well. Suddenly, they have an inbox full of submissions, and it’s up to them to weed out the junk in order to find those diamonds in the rough.

So, don’t be surprised if you don’t hear back immediately about that job you’re so excited about. In fact, you likely won’t receive a super timely response. This is why following up is so important.

If you haven’t heard anything (whether that’s a “yes”, “thanks, but no thanks”, or a “we’ve received your submission” email) in about a week or two, feel free to reach out personally and check in on a timeline for a hiring decision. Make an attempt to use the most personalized email address you can find. But, if you can’t hunt one of those down, a general “info” or “careers” address will suffice as well.

Craft a friendly message just asking for an update on the hiring process for that specific position, reiterate your excitement about the opportunity, and thank them for their time. Still radio silence? You’re free to follow up once more. But, after that, it’s time to let it go. We all know there’s a fine line between being persistent and being a pest.

Standing out from the crowd when the job competition is stiff can undoubtedly be tough. But, it’s not impossible! It just involves some thought and creativity. Put these tips to use, and you’re sure to find your way to the top of that resume pile.

Need to get ready for job search success?  Our team at PWU is here to help.

We offer Resume updates, Cover Letters, LinkedIn Optimization, Recruiter Services, and Professional Career Coaching.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca

Career Breaks and The Comeback

Take a career break and coming back

Career breaks occur for all sorts of reasons.  Some may choose to take a step back in favor of dedicated family time.  Others come by a career break following redundancy in the company.  Perhaps you’ve decided to enjoy different experiences, such as traveling or to rediscover your interests. Whatever the reasoning, here are 6 tips on navigating career breaks and the comeback.

Whatever motives got you there, the time may come when you decide to jump back onto the career ladder.

Getting a job can be daunting enough, but it can be even more unnerving once you’ve taken a break from work. You may feel anxious about starting a new job or you may worry that your skills are a little rusty because a lot has changed since you’ve been away from the workplace.

If you feel you’re in this situation, below are six effective tips to help increase your chances of getting hired following a career break.

Six Tips to The Comeback

1. Assess your situation

Many people make the mistake of jumping straight back into the first job they can find. Firstly, if you’re not sure about a job, the interviewer may sense your uncertainty and will be unlikely to take you further in the hiring process.

Secondly, if you secure a job that isn’t suitable for you, you could even find yourself job hopping frequently before you find the right one. It’s therefore important to take some time to assess your situation first and decide what you want to do. Open your mind and remember, what was right for you before your career break, may not be what the best fit is for you now.

2. Update your resume with your career break.

It’s common for a candidate to believe that a gap in their resume will ruin their career.

However, instead of seeing it as a handicap, see it as something positive that can differentiate you from other candidates. If you haven’t been working for a long period of time, don’t hide it. A break can provide lots of benefits that can make you just as, if not more hireable, even if it’s just been a chance for you to take a step back and re-evaluate your future career.

Add all the new skills you may have developed during your break, and explain how these can relate to the job you’re now applying for. 

For example:

Did you take a diploma course specializing in new technology?

Did you do volunteer work and develop your leadership skills, which will help you to lead a team more effectively? 

Or perhaps traveling the world helped to give you a much-needed confidence boost?

3. Network

When looking for your first job after a career break, don’t forget to use your existing connections. Spend some time reaching out to your previous colleagues, clients, friends, and family. Let them know that you’re seeking a new position.

They may have the perfect job for you or be able to point you in the right direction. This is also a good opportunity to prepare any potential references that could support your new job applications.

4. Be prepared for your interview

Before you attend your first interview, make sure you’re prepared to answer questions about your career break. You may be asked why you have a career gap and what you did with your time. Honesty is the first step. Make it clear what you did during your break and why you decided it was the right thing for you to do.

You could tailor your answers to demonstrate how your break will benefit the role you are now applying for. Think critically about some of the concerns an interviewer may have. They may wonder whether you’re ready to get back on the career ladder for example. In this case, explain why you have decided to re-join the workforce, whilst emphasizing your passion, drive, and focus.

5. Look for career returner programs

As well as using job boards to search for jobs, research the various career returner programs that may be available. Deloitte is just one example of an organization that runs this kind of scheme. Their return to work program lasts for 20 weeks and is aimed at men and women who have taken a career break. Whether the break has been for family or other reasons, the scheme provides tailored support and experience to help you readjust to being back at work.

JP Morgan is another business offering a similar scheme. Their global ReEntry Program provides networking and mentorship opportunities to senior executives who are looking to re-join corporate life after taking a career break.

6. Be confident

Whether you’ve been away from work for 12 months or 2 years, getting back into the hiring pool can be nerve-racking. However, the most important thing is that you remain confident in your abilities.

Without confidence, you can easily undervalue what you can offer an employer. Write down your skills and strengths on a piece of paper. Refer to this during your job search, to help give you a boost of energy.

If you’re uncertain, ask friends and family to share their feedback on where your strengths lie. They may offer some suggestions that you had not previously considered.

If you’re concerned that your skills are no longer up-to-date, take a refresher course. Make sure you do your research too. Look at the employer’s website and social media channels.

You should also look at their competitors, read the latest industry news and research industry trends. Knowing you have all the information you need, will help you to be much more confident, especially during interviews.

Everyone has their own career path

Taking a career break is more common than you may think, despite the stigma that is sometimes attached behind how potential candidates will fill that void. Everyone has different career ladders they climb at their own pace depending on what their goals are in life.

So if you’re feeling apprehensive about jumping back into the workforce after a career break, remember these tips to put you on the right path with renewed confidence.

Need to get ready for job search success?  Our team at Power Writers Canada is here to help.

We offer Resume updates, Cover Letters, LinkedIn Optimization, Recruiter Services, and Professional Career Coaching.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca

The Road to Executive Level Leadership

The Road to Executive Leadership

With there being a lot fewer executive positions than mid-level management roles, the road to executive leadership is highly competitive. Therefore, it’s abundantly more difficult to climb to this next rung of the corporate ladder. 

However, with the right attitude, work ethic and connections, you can prove your value and earn that coveted executive title and responsibility.

1. Understand And Embody ‘Executive Presence’

It seems as though the concept and practices of executive presence have tremendously increased in value over the years.  Last week we dove deep into what EP really is and found that, at the roots, executive presence is the powerful ability to inspire confidence.

Executive presence includes first impressions of appearance, interpersonal communication skills, and body language.  EP consists of effective listening, effectively maneuvering through office politics and exuding authentic charisma. 

Technical skills might have landed the job, but an executive presence moves a manager up. 

 2. Develop Your Strategic Thinking Skills

Lower levels of leadership focus on the day-to-day execution of the strategy. Executive levels focus on developing a broader view of the organization.

The development of strategic thinking allows you to become aware of the big picture.  Develop more skills in seeing the interconnections between the operating systems and long game strategy. Lean into thinking more strategically and from a systems perspective.

3. Maximize your Influence.

Given that great leadership is about influence, and not authority, you have to learn how to maximize your influence. Your ability to influence others is impacted by how you are perceived. Therefore, you have to figure out how to increase the perception of your value. The single best way to do that is to solve important problems for influential executives. 

4. Step Outside Your Comfort Zone – Network with the Entire Team

To lead at the executive level requires comfort outside of usual routines.  It’s relatively easy to limit our office interactions to those inside our sphere of expertise, however, to build confidence as a leader you’ll want to connect with the entire team.  Start expanding your tribe outside your core area.

Network with people from different parts of your organization in order to learn different business functions or program areas.

Build your reputation outside your comfort zone.  This way if/when opportunities open for advancement, decision-makers already know your name, and know it well.

5. Work With A Leadership Development Coach

As professional athletes know well, a trusted coach can soften the learning curve dramatically. A coach will guide you to clearly see your strengths, blind spots, and competencies. They will also show you how to identify the people and roles that will enable you to thrive.

Some coaches are focused on skill development, others are sounding boards. Find a coach who can do both and make the investment. 

6. Build Self-Awareness For Growth.

This is a big one. It can also be the toughest one to chew on. Building greater self-awareness about one’s leadership presence and effectiveness is a key piece to preparing for an executive-level position. If possible, participate in a 360-degree feedback process.

This process can uncover your leadership strengths to build upon, as well as, identify others’ perceptions of your efficacy.  Disparities included.

7. Be Clear in Your Goals.

If you have a clear goal for your career, let it be known. Ask your immediate supervisor to craft a skill plan for you on exactly what you need to do to get to the level you want. Then start executing. It will take a combination of building relationships, professional training, results you’ve achieved, and lots and lots of emotional intelligence. If you really are in it for the long haul, let it be known.

8. Develop Executive Courage.

It’s usually the tough decisions that move the needle. Therefore, executive courage around action, communication and trust is a critical leadership skill. Like any muscle, the more you flex it, the stronger it becomes. You cultivate executive courage by trying new strategies (even if some fail), engaging in crucial conversations and confronting challenging situations that trigger discomfort.

9. Manage Up

Managing up is a common challenge for emerging leaders. It’s important to manage your own boss, as well as extended relationships with your boss’ boss, board members, C-level executives, etc. These relationships directly correlate with the level of influence you have. Knowing what to communicate, when and with whom, will increase the visibility of your impact as a leader. 

10. Think About What The Company Needs

The end result, on the road to executive leadership, you want to build your business acumen. By showing you can make good judgments and quick decisions, you show preparedness toward the next step in career growth.

An executive is accountable at a whole new level. If a manager wants to move up, they need to think about what the company needs. Have the team you manage to be outstanding. Be known as someone who helps other people succeed. Be someone whose word is impeccable.

Where Do You See Yourself?

five year career plan

For many people, answering the interview question “Where do you see yourself in 5 years?” can be overwhelming. If this is you in a nutshell, worry not. Hiring managers aren’t really that concerned with the specifics of your answer anyway. 

What they want to know is a glimpse into your ambition, goals, focus, and drive.

They want to know you’ve at least considered your future and what you’d like to accomplish. 

Even if you don’t know exactly where you see yourself in five years, there’s still a right way to answer this question during an interview.

Why ask this?

Asking “Where do you see yourself in five years?” is more about getting insight into your hopes and aspirations. Interviewers are seeking objectives to give an inside look into how you operate and structure your thoughts.

Naturally, a potential employer wants to understand your career goals to assess how their position fits into your grand plan. Companies want trustworthy, detail-oriented, and dedicated team members who are willing to take a leap — not a noncommittal employee who is only sticking around until a better opportunity arises elsewhere.

The question itself can be phrased in a multitude of ways. All of the below examples aim to uncover similar information for hiring managers to review: 

  • What are your long-term career goals?
  • Do you have an ideal job at this stage in your career?
  • What are you looking for?
  • How do you define success?
  • What is most important to you in your career?
  • Do you have goals planned for the next five years?
  • Where will you be in five years?

Tips: Before the Interview

Life gets tricky and, ultimately, no one person knows completely where they will be in five years.  Hiring managers are aware of this. Focus on what your dreams are, where you would like to take your career, and how you plan to do this.

Also, be sure to focus on how you plan to help the company. Show yourself as someone who will add value to the team and help advance the company. 

While developing your answer, keep in mind what the interviewer wants to know when they ask you this question: your work-related goals, ambitions, desired training, and so on. What type of positions do you see yourself occupying? What type of training? Are you interested in leadership positions, or would you like to keep your focus on the technical aspects of your work? Provide direct and relatable answers.

If the answer doesn’t come to you at first, think about how you have grown over the last five years.

Consider the natural flow of progression in your career thus far and what aspects sparked joy and curiosity in your daily efforts.  These aspects are a great benchmark for navigating the direction forward. 

During the interview

Answering “Where do you see yourself in five years?”

When answering this question, be honest and be yourself. Sharing what you think the interviewer ‘wants to hear’ may seem like a good idea, but if it’s out of alignment with your truth, you can get in trouble down the road if you do get hired. Plus, it’s much easier to be yourself than to try to be someone you’re not.

Be specific and keep it work-related.

The interviewer doesn’t need to know that you plan on having two kids and a white picket fence in five years. Keep your answers to-the-point and about your work goals and visions.

An example response:

Let’s say you’re interviewing for an HR position at an organization and are asked, “Where do you see yourself in five years?” You might answer as follows:

“I’d like to expand my horizons by jumping in feet first and learning as much as I can, as quickly as I can, with the organization. From there, I’d seek out opportunities — at least one to two a year — to expand my knowledge through training and educational opportunities to support my job. I’d love to participate in at least one project geared toward leadership training if the opportunity arises. I also understand that the organization has a strong volunteer team, and I’d like to be an active participant in that team, as well. At some point, I’d also like to be considered for a supervisory or management level role.”

Keep it primarily work-related, show ambition, show that you’ve done your homework, and provide quantifiable goals. The key is to be confident, honest, clear, and succinct, and, of course, to answer the question.

What Not to Say.

Whatever you do, do not respond with, “I don’t know.”

To answer “I don’t know” shows that you haven’t given any thought to your future with the company or life in general. Again, one of the main reasons this question is asked is to find out if you have goals, ambition and a good work ethic and that you’ve considered how you might handle the position should you be hired.

So there you go. While the chances are good that you’ll be asked this question at some point during your career, the ball is in your hands to answer like a touchdown pass from inside the red zone. 

Need to get ready for job search success?  Our team at Power Writers Canada is here to help.

We offer Resume updates, Cover Letters, LinkedIn Optimization, Recruiter Services, and Professional Career Coaching.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca

7 Success Tips to Setting Career Goals

7 steps to setting career goals

With the beginning of every new year and now a new decade, many are looking within and setting career goals for short and long-game success.  Have a read for 7 success tips to setting career goals at any time of year!

Setting goals is a significant component of the career planning process. To have a successful and satisfying career, it’s best to define your goals and devise a strategy to achieve them. Having a career action plan is like a roadmap that will guide you from choosing a satisfying occupation to progressing through an extended and successful career.

How Setting Goals Affects Your Career Success

Look at your career action plan as a 2-sided approach with both long and short-term goals. Without a doubt, the more specific you can be about each step will greatly increase your probability of achievement.

Especially if or when barriers get in the way.  Life moves quick and ultimately we never know what experience is just around the corner. Your plan can be your peace of mind in the event of sudden unexpected changes.

The Difference Between Short and Long Term Goals

Consider a short-term goal as obtainable in approximately six months.  Long-term goals look ahead to roughly three to five years to achieve. Naturally, the timelines are somewhat fluid. Sometimes you can crack a short-term goal in fewer than three months and other times a long-term one may reach fulfillment towards the end of a decade.

Just ask Bill and Melinda Gates how long it’s has taken to eradicate Polio in 3rd world regions or how many years they’ve been working on developing clean and safe nuclear power plants for global benefit.

To achieve each long-term goal, you must first accomplish a series of short-term goals.

For example, let’s say you aspire to become a doctor. That may be your ultimate long-term goal, but before you can tackle it, you must achieve a few others, such as complete college (four years), medical school (another four years), and a medical residency (three to eight years).

Along the road to reaching those long-term goals, there are several short-term goals to clear as well. Such as, excelling in entrance exams and applying to college, medical school, and eventually residencies. Since grades matter when it comes to achieving those goals, it is necessary to break your short-term goals down even further, like earning a high-grade point average and remembering to eat healthy along the way.

7 Ways to Increase Your Chances of Reaching Your Goals

Your hard work will play the most prominent role in your success, but if you don’t formulate your goals correctly, it will be much more challenging to accomplish them. Ideally, your short-term and long-term goals meet the following criteria:

#1: Have specific goals. You might say, “I want to be successful.” Well, who doesn’t? But can you define what success means? Success to one person may mean becoming CEO of a company while to another person it may mean getting home from work no later than 6 p.m.

#2: Your goals must be measurable. Have a timeframe for achieving your goals and a way to determine when you have reached them.

#3: Don’t be negative. Your goal should be something you want rather than something you want to avoid. It is much better to say, for instance, “I want to improve my skills over the next four years so that I qualify for a better job” than “I don’t want to be stuck in this job for another four years.”

#4: Be realistic. Your long-term goals must be compatible with your abilities and skills. Stating “I want to win a Grammy Award” if you can’t sing or play an instrument will set you up for failure.

#5: Your goal must be reachable within your time frame. Break a long-term goal down into smaller goals. It is better to take baby steps than one big giant leap.

#6: Pair each goal with an action. For instance, if your goal is to become a writer, sign up for a writing class. 

#7: Be flexible. Don’t give up if you encounter barriers that threaten to impede your progress. Instead, modify your goals accordingly. As an example, say you need to continue working but this is keeping you from going to college full-time. Be flexible. Although it won’t be possible to finish your bachelor’s degree in four years, you can still enroll in school part-time and take a bit longer.

The point is, goals can become actuality with patience, perseverance and a solid plan. Need help?  Our team at Power Writers Canada is here to help. We offer Resume updates, Cover Letters, LinkedIn Optimization, Recruiter Services, and Professional Career Coaching.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca Toggle panel: Yoast SEO

The Resume Format Employers Prefer

employer preferred resume formats

Resumes come in many shapes and sizes. When written and presented properly, they are like a key, opening doors of opportunity all along their path. If a resume has a purpose, it is to make an employer interested enough to invite you in for an interview. That thought in mind, it got us thinking about what resume format employers prefer.

Structurally, there are two favored resume formats. Functional and Chronological. That being said, each has its own advantages depending on individual needs.

Below we share details on both these formats and how they affect your job search process.

Functional Resumes – Highlight Abilities

The goal of a functional resume is to showcase all the strengths and benefits of the individual’s work history. When looking at specific job postings, this style of resume will pull focus to skills and emphasize the depth of these abilities.

As an example, this format is particularly beneficial to people who

  • are beginning their career
  • have gaps in their work history
  • are reentering the workforce
  • have a history of frequent job changes
  • are looking to change career paths

As a rule, functional resumes work well in situations where acquired skills are very transferable. For example, if you have worked as a retail manager, chances are you were responsible for hiring, training, coaching, evaluating and handling employee relations issues.

Start with a summary.

All resumes should start with a strong summary. However, summaries are of extra value in functional formats since this is the beginning of the career success story. Since the aim is to slightly hide the specifics of work history while really shining a spotlight on strengths.

Along with your educational background, you’ll still need to summarize work history, but this is usually done at the bottom of your resume with graceful writing practices.

Chronological Resumes

The chronological resume is the most preferred by employers. It is straightforward and easy to scan. When executed properly, it clearly shows the progression of a career.

As it emphasizes work history, the chronological resume is most effective for candidates with solid experience in their field.  By showcasing your work history front and center, we can immediately show the employer that you have relatable experience.

As mentioned, this type of resume contains an objective and/or summary statement designed to open the conversation on your career story. It is vital to ensure that your dates are all accurate. Check the timeline once and then check it again. There is no room for work history errors.

Both resume formats draw natural attention to educational information along with any specific certifications and additional training.

It all comes down to how you package yourself.

Overall, employers seem to prefer chronological formatting. With this in mind, there’s no need to be discouraged if your story is better told in a functional style. In this case, use the format that shows your experience in the best light. The goal is to get the interview and increase your chance of landing the job you want.

Need help?  Our team at Power Writers Canada offers Resume updates, Cover Letters, LinkedIn Optimization and Recruiter Services.

Book a free 15-min consult here https://calendly.com/powerwritersusa-ca

Can a Resume Be Multiple Pages?

Resume length is always a hot topic in our office. Can a resume be multiple pages? The overall feeling is that if a resume is too long, then it’s at risk of a hiring manager/recruiter not reading the entire document. On the other hand, if the resume is too short, it can come across like a shortage of desired experience.

Without a doubt, there’s no magic resume length that works for everyone.  Every resume should be customized according to each individuals need.

One-Page Resumes

Depending on where you are on the career path, a well written one-page resume can absolutely make the perfect impact. However, with expansive education histories and applicants navigating a dynamic workforce, single-page resumes oftentimes create limitations.

Absolutely, the goal is to create a document that represents skills, accomplishments, and experience.  If the focus is primarily on the appropriate number of pages this can really inhibit one’s ability to effectively market themselves. 

There’s just no advantage to cramming everything on one page. Especially if the end product cluttered and difficult to read.

Situations where one-page resume can be ideal:

  • Fewer than 10 years’ experience
  • Career changes where past experience doesn’t transfer to new goals. 
  • Work history of one or two positions with the same employer

Two-page resumes

But how long should a resume be if you’ve been in the workforce for a while? This is a valid question for those with extensive work histories.

Obviously, with one-page, we’re working with a small space yet aiming to offer a high impact. With a heading at the top and resume sections below including qualifications summary, experience, education, and skills, there’s not a lot of room left over for in-depth accomplishments.

Two pages allow extra space to really showcase the history while targeting your desired job postings. 

Just remember, you do want page-two to see the light of day! If the resume length extends to two pages, be sure to include the most compelling information on the first page.

Three pages or longer

While three pages may seem like you’re entering novella territory, this resume length is oftentimes necessary for high-level professionals.

To keep it concise, write with the employer’s needs and wants in mind.

In addition to this, we recommend you take inventory of why you need a longer format. As well as that, we need to allow for several adjustments before going to multiple pages.

The aim is to build on quality versus quantity.

First to consider is letting go of early career experiences that don’t market to current goals. A resume should not be an obituary of one’s career. It should tell a detailed story highlighting the specifics of your job search.

The ideal resume length depends on you

Are you a student or new graduate with qualifications that don’t quite fit on one page? Try two pages. Are you a CEO with a penchant for getting to the point? Try a one-page resume. The rule is there is no rule.

Resume Goals: Craft an easy to read document that consists of relevant content with a clear and consistent theme. Aim to distinguish from the competition by portraying current and detailed information.  Target keyword optimization to meet ATS approvals.

If all of these factors can be positively addressed on one page, so be it. But if it takes two pages—or more—to address each factor, that’s fine too.

Finally, don’t sweat it. If all this overwhelms you, our team of professional resume writers has just what you need.  Reach out for a free resume review and consultation. We offer Resume updates, Cover Letters, LinkedIn Profile Optimization, Coaching and Recruitment services. 

Connect with us here for a free 15-minute consultation. https://calendly.com/powerwritersusa-ca



How To Negotiate Salary and Benefits

When it comes to hiring negotiations employers rarely make their best offer first. Like all business practices, the negotiation process is strategic. Additionally, candidates who intentionally negotiate salary and benefits generally earn more than those who don’t.

Plus, a well-thought-out negotiation shows the strength of your character which, in turn, portrays the powerhouse employee you plan to be.

Prior to the interview, make time to do research. Know the industry salary standards and learn about the company’s current salary and benefits ranges. These understandings will be valuable when asked for your ideal salary.

During the interview, hold off on the money talk.

Honestly, discussing financials too early can be a major cooling point. The time to talk about money is when they’ve fallen in love with you. Once the employer has decided you’re right for the job, then all focus can move to the big money.

Inevitably, of course, you will be asked about salary expectations. It’s a common tendency for people to lowball their salary range. We get it.  Everyone wants to stay in the game when this question comes into play. It helps to specifically know in advance what you want from the position.

Know your worth and consider not just your short-range salary goals but also your long-term career momentum.

The Offer Is On The Table: 3 Tips for Next Steps

Don’t Commit Too Quickly: Employers often offer the job and salary simultaneously. Never say yes right away — even if you like the offer. Tell them you’ll give them an answer within a certain time frame. There is nothing wrong with coming back to try and get more.

Articulate Your Expectations: Consider whatever has a perceived value to you.  This could be time off, flexibility about where you work, autonomy or ownership over a specific area or the basics of job title. Tell the employer what you want from the job, in terms of salary, benefits, and opportunity.

Negotiate Extras: If the employer can’t offer you the salary you want, think about other valuable options that might not cost as much. Remember, education is a great benefit which not only costs employers less to offer but can make a big difference in your long-term marketability.

You also can add a few contingencies showing your confidence in your performance.

You could ask the employer to give you a salary review after six months rather than a year. You could open the discussion for a year-end bonus if you achieve certain goals. It shows that you believe in yourself and are committed to bringing significant value to the organization.

Now, the first step is to get yourself out there! Whether you’re needing a Resume update, Cover Letter, Recruitment Services or LinkedIn optimization, our team at Power Writers has what you need.

Follow the link for a free resume review and consultation. https://calendly.com/powerwritersusa-ca

Why Resumes Must Be ATS Compatible

why resumes must be ats compatible

To have the best results on your job search, we took a look into why resumes must be ATS compatible. Applicant Tracking Systems, you’ve heard of them, probably even had a resume (or many) scanned by them.

While the task of job searching has changed dramatically over the years, fortune now favors the strategized resume and digital communication channels.

OLD WAYS: A company posts an ad and receives 100 applicants. 

HR then spends an entire day sorting through all these resumes to select a handful of potential interviewees.

NEW WAYS: A company posts an ad and receives 100 applicants. 

Files are auto-loaded into ATS software. Then scanned and sorted according to keywords, experience, and education. Depending on the company, resumes deemed fit for interview are then forwarded either directly to HR Departments or Corporate Recruiters.

All This Before The Document Is Ever Seen By Human Eyes.

The system itself operates in a hierarchy. High ranks are awarded to resumes that check the most automated boxes. This means that no matter how qualified you are if your resume is not ATS friendly, it is very likely you will never be invited to discuss your qualifications in an interview.

How to play the game.

First off, the overall use of Applicant Tracking Systems has increased dramatically in the last few years. According to Zipjobs, 95% of large companies use ATS for all hiring purposes. And if you’re applying within a mid-sized company, you’re looking at a 50/50 chance that your resume will make an ATS connection.

large and mid size companies use applicant tracking systems

Corporate Recruiters.

Recruiters use applicant tracking systems as a tool to stay organized and speed up their placements. In fact, once again referring to ZipJob, some stats show up to 75% of recruiters are using applicant tracking software. Of that percentage, 94% believe the software improves their hiring efficiencies.

All Credentials Must Be In a Machine-Readable Format.

A few resume focus points are listed below:

  • Keyword Usage
  • Basic Formats
  • File Type
  • Organized Sections
  • Professional Font
  • Spelling and Grammer
  • Correct File Name

If you’re looking for more specific ATS resume tips, check out our LinkedIn article on 8 Tips To Beat Applicant Tracking Systems.

Want the big picture?

Take a look at these stats! This graphic really shows what your resume is up against when you apply for a job.

If all this overwhelms you…

Remember, you can always hire a professional. Whether you’re needing a Resume update, Cover Letter, Recruitment Services or LinkedIn Profile Optimization, our team at PWC has what you need. Feel free to connect if you have any questions.

Follow the link for a free resume review and consultation. https://calendly.com/powerwritersusa-ca

8 Tips to Beat Applicant Tracking Systems

8 tips to beat applicant tracking systems

From the first known resume in 1482 by Leonardo DaVinci through the 1500s in England into the 20th Century and current Digital Age. Resume formats have changed dramatically over the years. Modern-day resumes must now contain a very specific format in order to beat Applicant Tracking Systems.

If you’re on the search for a new job and not getting the desired traction, your resume may not be ideal for ATS. In which case, have a read below for 8 tips to beat Applicant Tracking Systems.

#1 – Use ATS Resume Keywords Correctly.

The design of Applicant Tracking Software is to scan for keywords that relate to the job and industry. The proper usage of keywords is what sets your resume apart from others by gaining ATS high ranking. Like a high score in PacMan, ATS high ranking means your resume levels up.

Look at the job description of your ideal position. If you’re applying for a job within a specific industry, this is where you can identify the major keywords that relate to that industry or the position you seek. 

Include these keywords in a core competencies or skills section.

But be careful, one thing that’s just as bad as not having the correct keywords is over-using them. The ATS will reject an overstuffed resume as quickly as it would a resume with insufficient keywords.

#2 – Format Your Resume Correctly.

Stick to a traditional resume format at all times.

Text boxes, footers, headers, and graphics read as clutter during the scan which can result in your resume being rejected. Choose a basic format like reverse-chronological, functional or hybrid, to ensure the resume can be scanned by ATS and easy for a recruiter to read.

#3 – Send The Correct File Type

 Applicant tracking systems need to be able to scan and read your resume. The safest way to ensure that your resume will be read is to submit it in a Microsoft Word Doc file. 

Even though many of the systems are now advanced enough to read a PDF, you should still send a Doc file to be on the safe side. A Doc file is the preferred file type for both ATS and many recruiters.

You should also always check the job description to see if the employer wants a certain file type. Often times, employers will specify a certain file type, so it’s recommended to have both versions available.

#4 – Label Sections

If your layout is not done properly, the ATS may have trouble identifying where you worked, what you did, and how long you were there. We want to ensure the ATS can read the entire resume correctly. To do this, label your resume sections properly. Use subheadings such as work experience, education, and interests, etc.

Also, verify that the location, position, and length of employment information you provide is clear and consistent throughout your resume.

use a professional font

#5 – Use A Professional Font.

We can’t stress this enough, stick to a professional font. When your resume passes through ATS, the next step is recruiter review. And professional recruiters generally do not favor comic sans.

The best fonts to use for your resume are:

  • Arial
  • Calibri
  • Georgia
  • Helvetica

#6 – Make Spelling And Grammar Top-Level Priority.

Spelling errors can, and will, cause a resume to be automatically rejected. Additionally, the majority of recruiters will also dismiss a resume even if it contains only a single error.

Consider this, according to CareerBuilder, 58% of resumes contain spelling and grammatical errors. Read that again, over half of the resumes out there are a hot-mess in the actual wording department.  Join 40% of applicants that get spelling and grammar correct.

Pro-Tip: Grammerly is a wonderful tool!

#7 – Resume File Name

Yes, what you name the file matters. Even though it might get through ATS, recruiters will often ignore unprofessional resume names. Use your first and last name, or a combination of the two.

You should also add either the word “resume” or the position you seek.

Examples:

JohnS.Resume.doc

JohnSmith.Resume.doc

John.SalesManager.doc

This is also important because if a recruiter needs to go back and find you in the system, they can easily do so by searching your name in the database. This also holds true if someone is referring you. Your resume needs to be easily found should the recruiter want to pull up your file. 

#8 – Make Sure You Are Qualified For The Job.

To sum it all up, make sure you meet the qualifications of the job posting. Blindly sending out tons of resumes is a waste of your time.

It’s better to take your time and go through each job description to verify that you’re qualified. The ATS are designed to see if the candidate is a good match for the job and verify that he or she has the qualifications needed.

However, don’t be discouraged from applying for jobs where you meet most of the qualifications. If a position asks for 2 years of experience and you only have one, go for it anyway!

Patience and persistence are the names of the game now. It may take longer than you anticipated, or you could find the ideal fit quite quickly. Stay with it to step up to your next opportunity!

If all this overwhelms you…

Remember, you can always hire a professional. Whether you’re needing a Resume update, Cover Letter, Recruitment Services or LinkedIn Profile Optimization, our team at PWC has what you need.

Follow the link for a free resume review and consultation. https://calendly.com/powerwritersusa-ca